Bob Gould

Bob focuses on Family Clarity. 

He helps families build the confidence to confront problems that are usually avoided because a solution seems impossible. Bob is able to uncover the possibilities of a solution. For thirty years, he has supported Canada’s leading business families in resolving challenges. The confidence he offers clients is based on evidence — a track record of removing barriers to a family’s success. He has a special understanding of how owning a business affects family relationships.

Our differentiator is we help stakeholders test drive these plans. The current generation gets to see how prepared the next generation is: how they get along and how things are working. This allows us to address any concerns while everyone is still here. Parents no longer have to speculate if their children can handle responsibility: they get to observe and know with certainty. If families start test driving a future plan today, they’ll be so much further ten years from now.

Bob is a graduate of the Institute for Preparing Heirs at Pepperdine University in California, holds a Certificate in Family Business Advising (CFBA) and a Certificate in Family Wealth Advising (CFWA) both from the Family Firm Institute in Boston, and is as a member of the Conference for Advanced Life Underwriting (CALU).  He also holds a Bachelor of Economics from McMaster University.  Bob and his wife, Shelley, have three children and live in Oakville.